Problem - The client aimed to boost website engagement and introduce innovative methods for educating their employees about CVS Health's positive impact on health and lifestyle. Simultaneously, this initiative provides CVS Health with valuable insights into the resources employees find most valuable.
Solution - A podcast series was born! This new feature will be added to their website's main navigation and shared across various communication channels, including email blasts, a monthly newsletter, and digital posters. Below, you'll find the user interface designs for audio and visual graphics, along with insights into the user experience thought process.
Low-Fidelity design
I organized the menu by adding “Get inspired” and the podcast would live as a submenu item. Below is a low-fidelity design of what it would look like with the added new feature.
high-Fidelity Design
Below is the final design of the pages. The user journey would be as follows: Home page —> Get inspired —> Podcast episode 1
